Archives: Speakers

Lori Salberg
Lori Salberg Director of Business Development Recurring Services Johnson Consulting Group Biography Lori Salberg is Director of Business Development, Recurring Services at Johnson Consulting Group. Lori has over 18 years of combined experience in cemetery, funeral, and crematory management, developing marketing and outreach programs, and recruiting, training, and retaining highly-effective cemetery sales teams. She owns a...
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Roberta Knauf
Roberta Knauf Chairperson ICCFA/PLPA Biography Robeta Knuaf has been in the retail pet industry since 1982 owning and operating retail stores as well as a boarding kennel, day care, training facility.  She is an accomplished dog groomer, a member of the American Pet Dog Trainers Association, American Boarding Association, is accredited to give the AKC...
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Rory McKeown
Rory McKeown Licensed Embalmer  Dodge Biography Rory has been a licensed funeral director for over thirty years, beginning his career in the Chicago area working with a family owned funeral home, and then spending the remainder of his time there as a trade embalmer specializing in difficult cases. He is a licensed funeral director and...
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Elisa Krcilek
Elisa Krcilek President Elect CANA Biography Cremation GPS Interested in learning how to put the power of demographics and data to work for your business? Elisa Krcilek has been maximizing the benefits of planning with CANA's annual cremation statistics for many years. She'll teach you how to use Cremation GPS to navigate towards success with...
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Wallace P. Hooker, CFSP MBIE
Wallace P. Hooker, CFSP MBIE Lecturer, Embalmer Friends & Family Funeral Home Biography Wallace, or Wally as most folks call him, grew up on a farm near Francesville, IN. He graduated from West Central High School in 1972. He attended Purdue University and graduated from Worsham College of Mortuary Science in Wheeling, IL. He attended...
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Jack Tynan
Jack Tynan Sales Account Executive Funeral Innovations Biography An experienced digital marketer, Jack has worked with clients in many different industries helping them to navigate the ever-changing world of online marketing. Jack's main focus is helping businesses create a digital strategy that will help them achieve their goals. In working with over 650+ funeral homes Jack has...
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